The current state and ways of development of innovative infrastructure of Stavropol krai
https://doi.org/10.37493/2307-907X.2023.3.15
Abstract
The purpose of the article is a theoretical consideration of aspects of the development of youth entrepreneurship: medium and small in Russia and in Stavropol Krai. Methods of statistical analysis, generalization and comparison helped explore various aspects of the market of marketing activities of youth entrepreneurship. Empirical methods included personal surveys of managers of small and medium-sized enterprises; authors’ monitoring of the development of youth entrepreneurship. The information obtained allowed to form quantitative and qualitative data on the stated topic. The Covid-19 pandemic has affected all areas of society, with both negative and positive consequences. The trends in marketing activity that have appeared in the Russian market are successfully in demand among young entrepreneurs.
About the Authors
E. A. Ponomareva
North-Caucasus Federal University
Russian Federation
Russian Federation
Elena Ponomareva, Cand. Sci. (Econ.), Associate Professor, Associate Professor of the Department of Management, Institute of Economics and Management
E. N. Lepyakhova
North-Caucasus Federal University
Russian Federation
Russian Federation
Elena Lepyakhova, Cand. Sci. (Sociol.), Associate Professor, Associate Professor of the Department of Management, Institute of Economics and Management
E. V. Sharunova
North-Caucasus Federal University
Russian Federation
Russian Federation
Elena Sharunova, Cand. Sci. (Econ.), Associate Professor, Associate Professor of the Department of Management, Institute of Economics and Management
N. R. Ponomarev
North-Caucasus Federal University
Russian Federation
Russian Federation
Nikita Ponomarev, 2nd year student, 38.03.02 Management, Institute of Economics and Management
References
1. Kak «koronakrizis» povliyal na rynok truda (How the «coronacrisis» has affected the labor market). URL: https://stavropol.hh.ru/article/27176 (Accessed: 11.17.2022).
2. FNS Rossii. Edinyi reestr sub"ektov malogo i srednego predprinimatel'stva (Federal Tax Service of Russia. Unified register of small and medium-sized businesses). URL: https://rmsp.nalog.ru/statistics.html?statDate=10.112022&level=0&fo=4&ssrf=26&t=1668781417366&t=1668781417367 (Accessed 11.17.2022).
3. Karpunina, M. A. Formirovanie molodezhnogo predprinimatel'skogo soobshchestva kak instrument povysheniya predprinimatel'skoi aktivnosti Rossii (Formation of the youth entrepreneurial community as a tool to increase entrepreneurial activity in Russia) / M. A. Karpunina, S. Yu. Savinova, N. G. Shubnyakova // Modern problems of science and education. 2014. No. 2. URL: https://science-education.ru/ru/article/view?id=12360 (Accessed: 04.12.2022).
4. Merkulov, P. A. Molodezhnoe predprinimatel'stvo kak faktor ustoichivogo sotsial'no-ekonomicheskogo rosta (Youth entrepreneurship as a factor of sustainable socio-economic growth) / P. A. Merkulov // Central Russian Bulletin of Social Sciences. 2017. No. 3. P. 5-19.
5. Vorontsova, G. V. Teoretiko-metodologicheskie podkhody k brendingu territorii (Theoretical and methodological approaches to territory branding) / G. V. Vorontsova // Bulletin of the North-Caucasus Federal University. 2012. No. 2 (31). P. 195-199.
6. Sodatova, S.S. Rossiiskii rynok truda v usloviyakh narastaniya ekonomicheskogo krizisa vsledstvie pandemii (Russian labor market in the context of the growing economic crisis due to the pandemic) / Soldatova S. S. // Hypothesis and Business. 2020. No. 2. P. 424-427.
7. Shakhmometyeva, M. R. Molodezhnoe predprinimatel'stvo kak faktor razvitiya ekonomiki Rossii (Youth entrepreneurship as a factor in the development of the Russian economy) / M. R. Shakhmometyeva // Proceedings of the VI International Student Electronic Scientific Conference «Student Scientific Forum». URL: http://www.scienceforum.ru/2014/345/21767 (Accessed: 11/18/2022).
8. Shumik, E. G. Molodezhnoe predprinimatel'stvo: problemy i puti resheniya (Youth entrepreneurship: problems and solutions) / E. G. Shumik, E. V. Belik, M. P. Blinov // Bulletin of the Tomsk State University. Economy. 2017. No. 40.
9. Borisova L. V., Tyurina Yu. G., Morozova I. A. and oll. Marketing Mix of Energy Companies of EnergyTechFrom the Positions of Their Contribution to Sustainable and Environmental Development of Energy Economics // Front. Energy Res. 10:931891. URL: https://www.frontiersin.org/articles/10.3389/fenrg.2022.931891/full (Accessed: 18.11.2022). DOI: 10.3389/fenrg.2022.931891.
Review
For citations:
Ponomareva E.A., Lepyakhova E.N., Sharunova E.V., Ponomarev N.R. The current state and ways of development of innovative infrastructure of Stavropol krai. Newsletter of North-Caucasus Federal University. 2023;(3):138-143. (In Russ.) https://doi.org/10.37493/2307-907X.2023.3.15
Views:
108
Email this article 